Friday, November 30, 2007

Tzerah's Or L'Or is the 2008 Holiday Parties Skin Care Of Choice

We love Omega 5 oil products
Inquiring minds ask -- what is the magic of the Tzerah line?

In Los Angeles

In New York City

In Miami

This season shoppers are very selective and are looking for these indicators when they purchase skin care:
Green cosmetics
Green skin care
Natural skin care
Organic skin care
Anti-aging skin care
Pomegranate skin care
Pomegranate seed oil products
Omega 5 oil products
Omega 5 products
Green technology
Anti cellulite creams
Great dietary supplements
Innovations in green technology
No Parabens
Great soaps
Unique soaps
Great products
Holiday shopping thrills
Must have product

Thursday, November 29, 2007

Halle Berry, Reese Witherspoon,Johnny Depp, Denzel Washington, Jessica Alba and more nominated for People's Choice Awards- Events during Golden Globes

An all star team will be there
Consumers ask:
Will Tzerah make an appearance at the 2008 Golden Globes gifting Suite?

SAN ANSELMO, Calif., Jan. 16 /PRNewswire/ -- Celebrities visiting the Backstage Creations Retreat during rehearsals at the 2007 Golden Globe(R) Awards left glowing and more relaxed after receiving a complete t'Zerah skin regimen, including Or' l'Or de Nuit Illuminating Lifting Serum, made with pure white powder gold and inspired by the Golden Globes themselves!
Courteney Cox Arquette, Jessica Biel, Bai Ling (Lost) and Jenna Fischer (The Office) were among the high-profile guests who visited the retreat and went home with an exclusive collection of t'Zerah products presented in a custom made ivory silk box filled with flower petals and wrapped in hand made Japanese rice paper.
Overheard at the Retreat

Before they left, many of the stars raved about this luxurious product. Melina Karakaredes from CSI: NY called the products "lovely," Jenna Fischer exclaimed, "The products smell great! I could really use this (Or l'Or de Nuit) on Monday." And Hayden Panetierre of Heroes said, "I love this scent!"
But it wasn't just women who were impressed, after trying the face cream, Terrence Howard said, "Mmmm. That feels good! Can you hook me up with two of those boxes?"
T'Zerah, a luxurious couture-quality line of skin care inspired by the ancient knowledge of the restorative power of plants, was selected as the exclusive skin care line at the Backstage Creations Retreat during the Golden Globe rehearsals on Saturday and Sunday. Nearly 60 celebrity presenters were invited to visit the retreat over the weekend.

T'Zerah is made with only the freshest, purest essences of flowers, fruits, plants and precious minerals carefully selected for their ability to harmonize with the skin, rejuvenating and restoring its vitality and radiance. You can truly feel the difference -- the products have a freshness and vitality that has become the t'Zerah signature.

Backstage Creations is the leading company providing corporate clients an exclusive opportunity to personally introduce their products and services to celebrities. Invited celebrities visit custom designed "Retreats" to relax and choose products selected by event organizers as "thank-you" gifts. Backstage Creations has created celebrity retreats at various industry events including the Golden Globes Awards, People's Choice Awards and Billboard Music Awards.

Happy Holidays

Wednesday, November 28, 2007

Omega 5 oil skin care company scores big time at Sundance -- will there be a "deja vu" in 2008 thanks to Backstage Creations?

At this year's Sundance Film Festival, "invitation-only" celebrities were given the opportunity to try this unique line as well as meet the company founder, Tzeira Sofer. The celebrities then took home an exclusive red silk hat box full of Pomega5™ products.
Experience the Pomega5™ Sundance 2007 Film Festival Collection for yourself!We now invite you to purchase and receive Pomega5™'s therapeutic skin care and dietary supplements at a special price, beautifully packaged in the same red silk hat boxes the celebrities took home.
The skin care products include the Healing Cream, Cleansing Bar and Pure Organic Pomegranate Seed Oil. Also included in the collection are Pomega5™'s nutritional supplements - Pure Organic Pomegranate Seed Oil Gelcaps and Organic Pomegranate Seed Oil Complex.

This season shoppers are very selective and are looking for these indicators when they purchase skin care:
Green cosmetics
Green skin care
Natural skin care
Organic skin care
Anti-aging skin care
Pomegranate skin care
Pomegranate seed oil products
Omega 5 oil products
Omega 5 products
Green technology
Anti cellulite creams
Great dietary supplements
Innovations in green technology
No Parabens
Great soapsUnique soaps
Great products
Holiday shopping thrills
Must have products

Tuesday, November 27, 2007

Aging Venture Capital Firms May Need An Omega 5 Oil Shot In The Arm To Regain Their Mojo...

Some VCs are hanging by the thread

Investors focused on acquiring stakes in venture capitalists' unwanted portfolio companies anticipate a sharp pickup in business as funds created in the boom years of 1999 and 2000 approach the end of their 10-year life.

More than 28,000 companies have been funded since 1990 that so far have not gone public, gotten sold or been written off, according to figures from Thomson Venture Economics' VentureXpert database.
That creates investment candidates for a small universe of firms that include Lake Street Capital and Saints Capital, both based in San Francisco, and New York-based W Capital Partners, which has $1.5 billion of invested capital under management. They buy whole portfolios from VCs and sort through those various company stakes searching for value.

A bulge of investment funds nearing the 10-year mark as the economy teeters on recession may provide more opportunities as other means of exiting shut down.
POMEGA is like a little child poised to grow in the marketplace

This season shoppers are looking for these indicators when they purchase skin care:
Green cosmetics
Green skin care
Natural skin care
Organic skin care
Anti-aging skin care
Pomegranate skin care
Pomegranate seed oil products
Omega 5 oil products
Omega 5 products
Green technology
Anti cellulite creams
Great dietary supplements
Innovations in green technology
No Parabens
Great soaps
Unique soaps
Great products
Holiday shopping thrills
Must have products

Monday, November 26, 2007

How Will The Price Of Omega 5 oil Products Affect The Gifts Listed In The Twelve Days of Christmas Carol??

The Price of gifts listed in 'Twelve Days of Christmas' carol
a storm in the making?

By Dan Nephin

While the origins of the Christmas carol "The Twelve Days of Christmas" may be a mystery, one thing is certain: It's getting more costly to buy your true love all the items mentioned.It would cost $78,100 to buy the 364 items, from a single partridge in a pear tree to the 12 drummers drumming, repeatedly on each day as the song suggests, according to the annual PNC Christmas Price Index compiled by PNC Wealth Management.
The cost is up 4 percent from $75,122 last year.
Buying each item in the song just once would cost $19,507, up 3.1 percent from last year's $18,921. And shopping online would be costlier, with the total for the 364 items costing $128,886, up 2.5 percent from last year's $125,767. You would spend $31,249 online for each item just once this year.
Though a humorous look, PNC said the index mirrors actual economic trends. PNC has been calculating the cost of Christmas since 1984.Helping push the cost up this year is the minimum wage hike, which bumped the cost of eight maids a-milking from about $41 to nearly $47."They have not had an increase since 1997," said Jim Dunigan, managing executive of investment for PNC Wealth Management. "The good news is, if you're a maids a-milking, they will also see an increase in 2008 and 2009."Higher food costs pushed the six geese a-laying from $300 to $360. And reflecting higher gold prices, those five gold rings will cost $395, up 21.5 percent from last year's $325."The cost of the gold rings in this year's Christmas Price Index reflects the general trend of increasing commodity prices in the Consumer Price Index, including gold," Dunigan said. "In addition, increased fears about inflation and the value of the dollar may have led investors to turn to gold as a safer place to invest their money."Not everything is more costly. The price of a partridge ($15), two turtle doves ($40) and three French hens ($40) remained the same, as did seven swans a-swimming, at $4,200, and nine ladies dancing, at $4,759.PNC checks jewelry stores, dance companies, pet stores and other sources to compile the list, Dunigan said.If one had $78,000 to splurge for Christmas, there's "probably a Mercedes or a Hummer in there someplace," Dunigan said. "The key there is you'd lose the romantic value.""I'm sure there's something on the list for everybody," he said. "If it was my wife, she'd probably go for five gold rings."As for the origins of the carol, which has been around for hundreds of years, some contend the song was a coded way to teach aspects of Catholicism. According to such claims, the six geese a-laying represent the six days of creation and the 10 lords a-leaping represent the 10, an Internet urban legend-debunking Web site, says there's no substantive evidence that the carol was used to preserve tenets of Catholicism.On the Web: PNC Christmas Price Index:

Sunday, November 25, 2007

Online data about Omega 5 oil products drives purchasers to real stores

Customers going to shop for Omega 5 products

Web Research Drives Real-World Purchases
By Brad Srone
E-commerce purchases are expected to grow a healthy but unspectacular 17 to 20 percent this holiday season over last year’s. But the Web’s influence over what people buy could be growing even faster.
ShopLocal, a Chicago-based firm that helps retailers use their sites to drive in-store sales, says that purchases researched online but made offline, in physical stores, are booming.

The company helps retailers like Home Depot, Best Buy and Target bring their advertising catalogs and circulars to their Web sites. For the last two years, ShopLocal has been measuring Internet-influenced purchases through a combination of surveys and measuring traffic to Web pages with coupons and other discounts that can only be used offline.

The ShopLocal Index, as the company calls it, was up 29 percent through August and dipped to 22 percent for the last two months, reflecting the overall lackluster retailing sector. But this month, according to ShopLocal’s preliminary data, things have turned around; online-influenced store purchases have risen by about 50 percent over last year.

“It’s an indicator people are now doing a lot of work on the Web as they prepare to go shopping,” said Vikram Sharma, chief executive of ShopLocal. “Our sense is there has been a fair amount of pent-up demand. We’re optimistic it will result in some good things for retailers.”

In a report last spring, Forrester Research estimated that nearly $400 billion of store sales, or 16 percent of total retail sales, would be directly influenced by Web research this year. The research firm said that number would reach $1 trillion by 2011, or half of all retail purchases.
This season shoppers are very selective and are looking for these indicators when they purchase skin care:
Green cosmetics
Green skin care
Natural skin care
Organic skin care
Anti-aging skin care
Pomegranate skin care
Pomegranate seed oil products
Omega 5 oil products
Omega 5 products
Green technology
Anti cellulite creams
Great dietary supplements
Innovations in green technology
No Parabens
Great soaps
Unique soaps
Great products
Holiday shopping thrills
Must have products

Saturday, November 24, 2007

If you can not trust Omega 5 oil -- what / who can you trust?

A very satisfied POMEGA5 product user
Sara Miles

She just gave him his first Omega 5 oil pills -- Happy Holidays
Joe and Kindra Lucas

When you think of Tzerah and Pomega,
what are the first things which come to mind?

Green cosmetics
Green skin care
Natural skin care
Organic skin care
Anti-aging skin care
Pomegranate skin care
Pomegranate seed oil products
Omega 5 oil products
Omega 5 products
Green technology
Great dietary supplements
Innovations in green technology
No Parabens
Great products
Holiday shopping thrills
Must have products

The Road To Omega 5 Oil Starts With Removing The Seeds From The Pomegranate

These are useful links showing how to remove the seeds from the pomegranate
and other benefits:
and see all the useful data about pomegranates at:
Omega 5 oil sites:
POMEGA5 and Tzerah -- your perfect spa buddies
Natural skin care
Organic skin care
Great Skin care

Friday, November 23, 2007

POMEGA, the leading Omega 5 oil company, to boost its management team to meet investors interest

The team you have in place will figure prominently in an investor's decision to fund your business

One factor that almost always figures into a savvy potential investor's evaluation of your company is your "team" -- key management and advisers. This is particularly true for a young company with no track record of its own.

Why do investors tend to base their decisions to invest
on management teams?
The answer is in large part because there are so many imponderables about any emerging business. Even a great business idea sometimes simply can't succeed on its own strength alone. The idea may be too revolutionary, too unproven or otherwise lack sufficient credibility. It may involve a product or technology that is simply too complex for the potential investor to understand, or market projections that are simply too speculative. This is when you have to rely on the management team to give the business credibility. The history of the management team may be the only solid, understandable, non-speculative information available to the potential investor.

Investors tend to look closely at the experience and track record of the management team. A business must be able to succeed in the face of rapidly changing conditions. Relevant experience gives the potential investor comfort that the management can spot the issues and challenges and are flexible, skilled and objective enough to be able to deal with those conditions.

Of course, what really counts is experience that's relevant to the specific needs of the company. For example, experience in a Fortune 100 company may not be particularly pertinent to running a start-up. In fact a common perception is that someone whose experience is entirely from big companies will tend to throw money at a problem, and may not be sufficiently flexible to deal with a small-company environment where inexpensive alternatives are necessary. It is also important that the experience be in the relevant industry. Experience in the lingerie industry may not be particularly germane to a software development company.

However, experience, skill and pedigree are not the only factors that investors look for. Integrity and commitment are also typically a must. Investors want to see a high level of work ethic on the part of management. They need to feel comfortable that all of the key players are committed to, and have enthusiasm for, the company. (For example, many investors consider it important that the key individuals involved in management have "skin in the game," i.e., have themselves invested in the company).

The wrong management team can be deadly to potential investor interest. You can have the greatest technology in the world or the best marketing plan, but if your management team cannot execute the business plan, or if they alienate the customers, or cannot hire and manage good people, then the business likely will fail.

Charisma in a management team is good, but too much can get in the way. Savvy investors want key players to have egos that are big enough to get the job done, but not so big that the individual can't be a team player or can't accept advice. A sophisticated investor often looks for investments in industries in which the investor has relevant background and expertise -- and expects to be able to contribute his or her expertise to the venture. If the investor perceives the management as too arrogant or egocentric to accept advice, prospects of the investment being made are minimal.

"Guerrilla" management that is perceived as likely to ignore professional advice (e.g., from attorneys and accountants) also tends to be problematic for investors. In the book OPM, I introduced a hypothetical character called Louis (Loose) Canon, whose mantra is, "I'm not going to let those attorneys and accountants run my company!" Sophisticated investors tend to run away from the Louis Canons of the world, and unless the company's team includes (or the investor is able to place) other key individuals with sufficiently strong personalities in positions with sufficient clout to counterbalance and keep the "Loose Cannon" in check, the company's prospects are dim.

Another pertinent factor is the "completeness" of the team. Do you have, or is there a plan to place, a strong individual in all of the important positions? But what makes an individual "strong" or a position "important"? That depends upon the nature and stage of development of your business. The definitions of "strong" and "important" positions are moving targets. The team necessary for a start-up seeking only that funding or resources necessary to establish "proof of principle" for a product might require no one other than the person that came up with the idea. However, as a business develops and grows, so do the positions that are critical to management.
POMEGA excels in pomegranate seed oil botanical skin care products and is now considering investment proposals.

Thursday, November 22, 2007

POMEGA5 is included in the Teens for Safe Cosmetics Holidays Kit -- Try green Omega 5 oil products


Teens for Safe Cosmetics is introducing a collection of green beauty products for the holidays. Included are fabulous items from companies that embody the message that one can create clean and effective beauty and body care without harmful chemicals, and that are good for you, and for the earth. We thank our partners for their support as we launch this exclusive Green Beauty Kit just in time to start off your new year in a green frame of mind.

The POMEGA5 collection is featured at
Organic ingredients
Natural ingredients
Clean cosmetics
Dietary supplements
Efficacious products
High couture products
While you at it, consider the upscale products of

Omega 5 Oil Company Offers Superior Natural Skin Care to Uber - Estheticians -- the Key to Youthful Apprearance

Aestheticians Who Get in Your Face


WHEN Isabel Dassinger arrived at Townhouse Spa with its mother-of-pearl walls and roaring fireplace, she was anticipating an afternoon of coddling. But just as Ms. Dassinger, 50, had relaxed under a heated blanket, the rebuke of her facialist, Julie Lindh, put her on edge. “If you don’t stay out of the sun and use the products I suggest,” Ms. Lindh warned, “you will have saggy skin, jowls, and look like someone’s grandmother in a couple of years.”

Ms. Dassinger, who runs a healing center in Montclair, N.J., was aghast. “At first I thought she was kidding,” she said. “She wasn’t.”

Still, Ms. Dassinger returned for another appointment and now visits Ms. Lindh monthly because she relies on her high-tech solutions and tell-it-like-it-is diagnoses. “There is a nicer way she could deliver her comments, but you get used to it,” said Ms. Dassinger, who has her skin stimulated with an ultrasound machine. “Julie gets away with talking to people like that because she makes your skin look amazing.”

In the past, facialists basically cleaned pores, applied a mask and rubbed cream on your décolletage. The extent of their expertise was determining whether skin was oily, dry or sensitive.

Now that professional skincare is rife with options, and the goal is often to take years, not simply pollutants from a face, the aesthetician has become the decider. She makes it her business to berate clients who eat poorly, and decides whether to use light-emitting diodes, mild peels or blue, red and green light therapy.

That technological artillery is part of the reason that facialists, once considered subservient worker bees, have won the respect of clients.

“This is the time of the über-aesthetician,” said Anna L. Moine, a consultant to the spa industry. “She is becoming the arbiter of your life, a second mother who even tells you what to eat. Some of them are actually dictatorial. These people are being venerated because the new technology has made them vehicles to maintaining the image of youth.”

That some aestheticians now work at “medi-spas,” where facials are performed under a doctor’s auspices, has also added to their credibility in the eyes of customers. The number of so-called medi-spas nationwide has more than tripled, to 976 in 2007, up from 310 in 2006, according to the International Spa Association.

“There has been a shift of power,” said Dr. Pamela Peeke, an assistant clinical professor of medicine at the University of Maryland, and a former medical adviser to the International Spa Association. “A lot of these people also work in doctors’ offices; dermatologists and plastic surgeons actually refer patients to them.”

That wasn’t always the case. Customers “used to treat us like maids,” said Aida Bicaj, an aesthetician whose skincare salon is on the Upper East Side. “Now they are treating us like medical professionals.”

Aestheticians in most states, including New York and California, must complete 600 hours of classes at an aesthetics school to get a license. Last summer, Atelier Esthétique Institute of Esthetics in Manhattan offered an additional 350-hour course, approved by New York state, for facialists who wanted an advanced diploma.

No matter their training, facialists cannot match dermatologists’ years of medical school. But that doesn’t stop clients from listening to the edicts of their facialists.
Rebecca Johnson, now an owner of a spa in Colorado Springs, first visited Ms. Bicaj’s salon five years ago. She said that she didn’t want electrical stimulation or any acid-based products on her sensitive skin.

Ms. Bicaj overruled her. When asked for her reasoning by a reporter, Ms. Bicaj, who charges $475 for a facial, explained: “Do you tell the doctor what you need?” A client cannot tell me what she needs.”

A dozen facials and microcurrent procedures later, Ms. Johnson, 57, is a convert. “With Aida, my skin is better than when I was 35,” she said.

To bolster their credibility, some aestheticians pepper their consultations with medical terminology. “We are competing with doctors,” said Sonya Dakar, who dishes out her biting assessments to Gwyneth Paltrow and the hoi polloi alike. “I take photos, give them a consultation, and use medical terms, like a doctor. If you have the answer for them, you are the

pinnacle in the planet, but you can’t be a diva unless you really know what you are doing.”
Ms. Dakar, who did 600 hours of training in her native Israel, doesn’t candy-coat. “If you are spineless and vulnerable, you shouldn’t come to me,” she said. “I will tell them they have skin like a Shar-Pei, but in a more clinical way.”

These days, consumers not only want results, they also expect a facial to come with a heavy dose of advice. “An aesthetician may have been reluctant to offer criticism before,” said Mark Wuttke, a spa consultant, “but now a consumer expects to have some knowledge imparted during an appointment. It’s considered added value.”

And once clients trust their facialists or get winsome results, they may be reluctant to skip appointments, even if they must tolerate tirades.

“Lucy is my life; sad, isn’t it?” said Michelle Sabari, a publicist in Manhattan, referring to Lucy Slivinsky, her facialist at Dr. Howard Sobel’s Skin and Spa Cosmetic Surgery Center in Manhattan. “She reprimands me if I do anything wrong, but I am booked with her through

January ’08.”

Some facialists stoke their fearsome reputations to generate business. Browbeaten clients, of course, fear that if they don’t follow instructions to the letter their skin won’t look its best.
Scare tactics can backfire. Emily Feingold, 29, a vice president of corporate communications for the Weinstein Company, said she went to an aesthetician in Chelsea and was told that her eyes looked as if they belonged to a woman in her 40s. “I went to have fun, a relaxing spa day, but they emotionally demoralized me to keep me coming back,” said Ms. Feingold, who hasn’t been back since.

It can be difficult for customers to figure out which procedures or products they really need, and which ones the facialist recommends just to increase revenue. Acquiesce to one too many recommendations, and your facial could cost you far more than you thought. Ms. Dakar’s basic facial costs $225, but that’s before extras like a $1,000 vitamin-A pumpkin peel.

This new breed of aesthetician does not tolerate tardiness and if a booking is not canceled within 24 hours, the client will be charged. “It makes clients more responsible,” said Christine Chin, who dismissed Naomi Campbell as a client for perpetual lateness.

Ms. Chin was one of the first to institute such a rule, but now many spas like Susan Ciminelli Day Spa have followed suit. “Before, they could call and say ‘I have a cold, I have a poison,’” Ms. Chin said.

No more. Clients must show up on time, braced for a tongue-lashing. “If their complexion is not the right color, I tell them, ‘Your face doesn’t match your neck,’” Ms. Chin said. “Sometimes they start crying. But I have a love-hate relationship with my clients. If they listen to me, eventually they are happy.”

Ms. Chin’s attitude sums up the current climate. “I am very strict,” she said. “If you don’t like our rules, then we say, ‘Goodbye, you can go somewhere else and you can keep your zits.’”

These estheticians can now offer POMEGA5 products to their customers

Wednesday, November 21, 2007

Omega 5 Oil Company Helps Dreaming of a Green Christmas

Are you dreaming of a `green' Christmas?
Well, even if you're not, you can enjoy the festive season by taking inspiration from ideas for presents, parties and decorations which won't cost the earth.
Try flea markets, antique jewellery and vintage clothing shops for gifts - you'll be giving a unique present, as well as recycling.
Indulge with a local, organic hamper made up from the local farmers market or give gifts of locally-brewed beer or organic wine.
Purchase natural skin care products such as POMEGA5 for him and for her.
If you're talented in the kitchen, you could make chutneys, cakes, or chocolate truffles as presents. Or make your own flavoured organic olive oil, adding dried chillies, garlic or herbs to a pretty bottle and filling it up with oil.
Treat people to a special experience instead of an item - such as theatre tokens, annual membership of a gallery or a weekend at a spa.
For budding eco-enthusiasts, `Save Cash and Save the Planet', published by Friends of the Earth and Collins, is packed with ideas on how you can save money and help the planet.
Take your own re-usable shopping bags with you when you do your Christmas shopping. Around 125,000 tonnes of plastic packaging are thrown away over Christmas.
Cut down on the stress of choosing presents if you've got a big group of people to buy for, by organising a `Secret Santa' - agree a gift budget which everyone must to stick to, pick one name each out of a hat, then everyone only has to buy one present.
Food and drink
If you can, opt for seasonal local food and drink. A traditional Christmas dinner uses seasonal British produce and buying your food from a local market or grocer helps the local economy and cuts down on `food miles', which contribute to climate change.
Buy loose rather than pre-packed vegetables - it'll help cut down on waste packaging.
If you're having a party, avoid serving food and drink on disposable plates and cups - they will just add to our growing mountain of waste. Borrow extra crockery from neighbours. Many wine shops lend boxes of wine glasses, if you're buying supplies from them.
Around half of the waste produced by households at Christmas could easily be recycled, but last year almost 90% ended up in the dustbin.
Instead of throwing away all those sprout peelings, why not put your vegetable leftovers in a compost bin? Around 4,000 million sprouts are bought in the week before Christmas, so there's a lot of composting just waiting to happen.
It's tempting to over-buy food at Christmas, but save yourself some cash by trying to plan menus for the holiday season. The average family wastes around a third of the food they buy.
More than 10 million turkeys are bought and 4,200 tonnes of aluminium foil are thrown away each Christmas - if you can't re-use the foil for cooking, make sure you put it in the recycling.
Christmas trees, lights, cards and wrapping paper
Last year we sent around 744 million Christmas cards. If all these were recycled instead of thrown away, it would help to save the equivalent of 248,000 trees.
Choose charity cards and wrapping paper which have some recycled paper content.
Try the Natural Collection's new paper range made of raffia fibres from the bark of the mulberry tree, coloured with sugar cane or banana. No trees are cut down to make it, as the fibres keep growing back.
More than 8,000 tonnes of wrapping paper will be used on Christmas presents, using the equivalent of approximately 50,000 trees.
Indoor strings of Christmas lights don't use a lot of energy. If you really want to cut your energy use, you should swap your ordinary light bulbs for energy saving ones, which use a fraction of the energy and last on average 12 times longer. If every UK household installed just one energy saving bulb, they'd save over £80 million per year.
If you buy a real tree, and more than 6 million of us do, check with your local council if they will recycle it. Many local authorities grind the trees into wood chips and use them to mulch gardens or parks, instead of dumping the trees in landfill sites.

Tuesday, November 20, 2007

POMEGA -- the leading Omega 5 company -- makes it to the top rated Futurenatural web site

Who is Futurenaturals? see:
We’ve become really vigilant about what we put in our bodies – now you can be equally vigilant about what you put on it. Our goal is to provide women & girls of all ages with luxurious, modern, well-designed, effective alternatives to conventional beauty products, and to enrich the planet in the process. We’ve gone out of our way to find the best natural & organic beauty brands in the world and we stock everything from cult classics to boutique lines. You’ll discover that what they all have in common is an emphasis, one way or another, on using natural and/or organic ingredients, fair trade sources, and in some instances environmentally responsible packaging. We're not anti-science, we're not blindly for nature, and we don't profess to be perfect. What we do believe is that science and nature combine beautifully to create products that are effective and luxurious to use - but we want you to be healthy as well as gorgeous! Far be it for us to preach, we provide full disclosure of all ingredients, an onsite glossary, and the fantastic stories behind the brands so you can make up your own mind about what you're comfortable using on your skin - and what you're not. Our passionate endeavour is to only represent brands that have no petroleum derivatives, no parabens, no synthetic colors or fragrances, dibutyl pthalate, sodium lauryl sulphate, formaldehyde, or any other known harmful ingredients, and absolutely none of the products are tested on animals. Really, simply, what you'll find here is the best organic, biodynamic, natural, wild-harvested and artisan brands in the world. Though not all of our products are 100% organic or natural, and not all of them use eco packaging, at Futurenatural we believe that doing something is better than doing nothing & we support companies that are making the effort to eliminate toxic ingredients & processes.
What do they say about POMEGA5?
There aren't enough superlatives in the dictionary to describe why we love this cream. Put simply, because it's one of the best skin creams we've tried. Talk about a long, tall, skin drink. Patent pending, the quality of the powerhouse ingredients in this cream have the most amazing affinity with skin, so you can instantly see and feel visible results. It has incredible healing qualities and an ability to stabilize the acid mantle of the skin to generate healthy skin function. We used it across several skin types and it worked beautifully for everyone. The verdict? Wow. This is one of those products that's developing a cult following, and deservedly so - it's that good.

Sunday, November 18, 2007

Is Omega 5 oil green technology biotech or biowellness?

Biowelness and Biotechnology are good for human health
can you tell the difference?
About Biotech

In 1976, venture capitalist Bob Swanson and scientist Herb Boyer met in a San Francisco bar. The result – the company Genentech was founded and the biotechnology industry was born. Boyer and fellow scientist Stanley Cohen had developed recombinant DNA technology in an effort to make proteins that they ultimately could sell.

Today, the biotechnology industry develops products that can provide treatments for diseases, supply alternative fuel sources, protect the environment, and fight hunger.

The Biotechnology Industry Organization (BIO), producer of the BIO International Convention, was formed in 1993 and since then, a biology-based, entrepreneurial industry has grown from a small number of companies concentrated in a few cities to an industry that increasingly extends throughout society. Nearly every state courts biotechnology development, as do an increasing number of countries around the world. There are thousands of biotechnology companies worldwide pursuing advances in health care, agriculture, mainstream manufacturing, and energy production.

Biotechnology is improving lives in several different industries:
Health & Medicine: Biotechnology helps to extend lives and improves the quality of patients’ lives. Products have been developed for the diagnosis as well as the treatment of illness. New products also reduce the cost of health care.

Food & Agriculture: Agricultural biotechnology allows plant breeders to make precise genetic changes to impart beneficial traits to the crop plants we rely on for food and fiber.
Biotech crops have had a positive impact on farm income worldwide due to enhanced productivity and efficiency gains.
Industrial & Environmental: Industrial and environmental biotechnology has the potential to dramatically reduce the global environmental footprint of many industries and provide new economic opportunities. Products range from detergents that use enzymes instead of phosphates to ethanol from renewable feedstock that can be used to power automobiles.
POMEGA LLC is a biowellness company with green technology in the domain of Omega 5 oil, see:

Tuesday, November 13, 2007

KPCB will invest in greentech companies -- is POMEGA a candidate?

The world's leading venture capital firm Kleiner Perkins Caufield & Byers (KPCB), which has invested in Info Edge’s and online travel portal, is turning its attention to cleantech or greentech firms (companies in the clean technology sector) by making four to five investments in the sector in the next six months.

The US-headquartered Kleiner Perkins, which tied up with Al Gore’s Generation Investment Management (the latter manages $1.5 billion and invests in public companies in sustainable energy businesses) on Monday, is looking at several early and late stage Indian cleantech companies for possible investment opportunities, said Ajit Nazare, partner and Ray Lane, managing partner at Kleiner Perkins, in a conference call with journalists in India.

Kleiner Perkins, one of the oldest and most successful venture capital firms, makes mostly early stage venture capital investments from its 12th fund of $700 million. About $200 million is earmarked for greentech investments.

Greentech sector ranges across eight sub-segments including renewable energy technologies, building efficiency, cleaner fossil energy, sustainable agriculture and carbon markets.

“There are numerous opportunities in India. We are looking at several of them (greentech companies for possible investments). A large number of these are later-stage companies,” Nazare said. “You can expect five investments in greentech in next three to six months.”

KPCB invests anything from $3-5 million in one deal, but capital will never be a constraint, said the partners.

Lane said that India, China and the US are very important growing economies that Kleiner Perkins wants to associate with more actively to “conceive important firms, attract the best entrepreneurship and best ideas”.

Till now, Kleiner Perkins’ focus in India has been “consumer-facing enterprises” such as MapMyIndia, a web application that offers maps in India, Paymate, a mobile payment platform, in addition to Info Edge and Cleartrip.

Globally, Kleiner Perkins partners have supported hundreds of entrepreneurs in building over 475 companies, including household names such as Amazon, Sun, Genentech, Intuit, Verisign and Google.

In India, Kleiner Perkins hopes to continue its association with Ram Shriram’s Sherpalo Ventures in cleantech firms as well, said Nazare.

“We have a long relationship with Ram Shriram. It is likely that Sherpalo may co-invest with us in cleantech firms as well. It is likely, but not necessary,” he said.

Saturday, November 10, 2007

POMEGA -- Omega 5 oil company hires Reedland Capital Partners as financial advisors

POMEGA LLC, a leading greentech vendor of nutraceuticals and cosmeceuticals made of Omega 5 oil, is making its debut in the financial markets and is seeking to fund its steady growth into the wellness domain. Pomega has retained Reedland Capital Partners to manage the current funding round.
Omega 5 oil produced from seeds of pomegranates is sold as a dietary supplement and as a base for high couture skin care: Pomegranates are considered one of the top superfruits and have been known since biblical times to possess alternative medicine benefits. POMEGA is aiming to do for Omega 5 oil what POMWONDERFUL has done for the pomegranate juice.
Reedland Capital Partners, a specialized boutique investment banking firm with headquarters in San Francisco, California, focuses on structuring and arranging institutional debt and equity financings and providing strategic advisory services for publicly-held companies and select privately-held companies.

Since 1998, Reedland Capital Partners has successfully arranged over $2 billion in financings for companies located all over the United States and Canada in over a dozen different industries including: technology, healthcare, IT solutions, manufacturing, distribution, retail, gaming, lodging and entertainment.
Silicon Valley investors, and the greying managing partners [baby-boomers themselves] have been focusing on green and eco technologies for the past couple of years and POMEGA, with its eco - friendly IP, is likely to catch their attention.

Friday, November 9, 2007

More on Omega patents that are dervived from botanical sources like the Omega 5 oil

Swiss life science company Lonza Group AG (LONN.VX) said Tuesday that a U.S. court has ruled that a U.S. patent held by Martek Biosciences Corp (MATK) for DHA is invalid for lack of enablement, clearing the way for DHA made by Lonza in non-food use.
On October 30, 2007 the United States District Court for the District of Delaware held that Martek's U.S. Patent No 6,451,567 covering omega-3 fatty acids ['DHA'] is invalid for lack of enablement, overturning a prior jury verdict in Martek's favor. The Court sustained two other patents, directed to a specific manufacturing process and to food products that include DHA. The ruling clears the way for Lonza DHA made by other processes for non-food uses. Lonza is considering an appeal of the other patents.

'The judge's decision is a positive development in Lonza's long term plan of bringing our microbial oil based DHA to the US market,' said Roman Quinter, Head of the Nutrition department at Lonza. 'The '567 patent was the broadest patent asserted by Martek, and we are glad that the District Court Judge realized that Martek obtained patent claims beyond that permitted by law. In the meantime, while we consider appeal, we have alternative processes options, which are covered by our own pending patents, for the manufacturing patent that was upheld by the Delaware court.'

Lonza DHA is a pure vegetarian omega-3-DHA oil. DHA is a major building block of cell membranes, especially brain, nerve tissue and the retina of the eye. Several scientific and clinical studies demonstrated the beneficial health effects for heart health, brain and eye. Dietary DHA can reduce the level of blood triglycerides in humans, which may reduce the risk of heart disease. Low levels of DHA have been associated with ADHD, Alzheimer's disease, and depression, among other diseases, and there is mounting evidence that DHA supplementation may be effective in combating such diseases.

The test of enablement is whether one of ordinary skill in the art can make and use the claimed invention without undue experimentation. Furthermore, under In re Wands (Fed. Cir. 1988), eight factors are relevant to the enablement analysis:

 The quantity of experimentation necessary.
 The amount of direction or guidance presented.
 The presence or absence of working examples.
 The nature of the invention.
 The state of the prior art.
 The relative skill of those in the art.
 The predictability or unpredictability of the art.
 The breadth of the claims.

Certain aspects of the POMEGA5 IP are patentable.

Ladies: Vote for POMEGA5 for the NBJ 2007 Awards

NBJ will accept nominations through Tuesday, November 27th.

Award categories include Growth in Large, Mid-Size and Small Companies, Charitable Activity, Management Achievement, Personal Service, Investment in the Future, NBJ Product Merit Awards, Efforts on Behalf of the Industry, Deal of the Year, Scientific Achievement, Organic Excellence, Wall Street Award for Stock Performance, Education and Environment & Sustainability.

Nominations should be written testimonials of no more than 1,000 words. You may nominate your own company and make more than one nomination. To fill out and submit your nomination, please visit the homepage. Nominations will be accepted until Tuesday, November 27, 2007.

Stands for:
Product Merit Award
Organic Excellence
Efforts on Behalf of the Industry
Excellence in green technologies
Investment in the future of Cosmetics
Advancements in Omega 5 oil technology
Advancements in Pomegranate seed oil products
Support for Breast Cancer Causes

Thursday, November 8, 2007

Omega 5 oil skin care is not sold in limited editions, yet...

A great holiday treat

If you're a fan of pomegranate flavored drinks — which is apparently one of the fastest growing beverage flavors — then you're going to want to get your hands on the latest 7UP flavor. To celebrate the upcoming holiday season, the folks at 7UP have created a new limited edition pomegranate flavor, which is a mixture of pomegranate flavor and the normal lemon-lime flavor. It is 100% natural flavors and, just like regular 7UP, is completely caffeine free. The limited edition flavor will only be availble until Jan. 31, 2008.

POMEGA makes great products out of pomegranate seed oil

Tuesday, November 6, 2007

Omega 5 oil is an essential fatty acid and can boost your body's defences

Although eczema and psoriasis are different conditions, they have many symptoms in common and are therefore sometimes difficult to diagnose. Psoriasis is considered an immune-system disorder, while eczema is most often caused by contact with an irritating substance or something to which one is allergic. However, both can involve rashes, redness, lesions, whitish patches and itchy, dry skin that flakes at a moment's notice. Doctors often prescribe the same treatment for both ailments and many doctors are now recommending a good shielding lotion as both eczema and psoriasis treatment.
Prior to the breakthrough of shielding lotion, some of the most common treatments prescribed were unsafe.

* Coal tar reduces inflammation and itching but it doesn't work for everyone and has several drawbacks that make it very uninviting: it has a very strong, unpleasant odor, is messy to use and stains skin and clothing. It is also quite toxic.

* Topical steroids are the most commonly prescribed eczema and psoriasis treatment, but have many detrimental side effects. Thinning of the skin, the appearance of tiny blood vessels and stretch marks are common but these are not the most dangerous. Internal side effects can result in very serious diseases. Also, they tend to become less effective at relieving symptoms with continued use and often cause the same conditions you're trying to treat.

* Antibiotics are also frequently recommended in severe conditions as both eczema and psoriasis can lead to infection. However, antibiotics destroy the good bacteria with the bad thereby damaging the immune system at a time when you need it most.

The safest eczema and psoriasis treatments on the market are those that boost your body's defenses and protect it from the substances causing the condition. Eating a good, balanced diet free of chemicals and preservatives, supplementing with flax seed oil or oil of evening primrose to boost essential fatty acids goes a long way. Protect your skin with a shielding lotion. A good shielding lotion bonds with the surface layer of the skin to form a protective layer that keeps moisture in and chemicals out.
Consider this product:

Friday, November 2, 2007

Great news for POMEGA5 -- organic can now be proven to be a better antioxidant

Organic fruits and vegetables contain 40 percent more antioxidants than non-organic food, according to early results of the 4 year Quality Low Input Food study. The European Commission-funded study also indicates organic foods contain higher levels of iron and zinc. The U.K.’s Soil Association says in its Oct. 30 press release it challenges the Food Standards Agency to “recognize and publicly acknowledge the nutritional benefits of organic food produced through well-managed organic farming systems.” The Soil Association says there is a “significant body of scientific evidence indicating higher nutritional values in organic, compared to non-organic food.” The Food Standards Agency posts on its Web site Oct. 12 it is seeking a contractor to “carry out a systematic review of the scientific literature evaluating the nutrient and non-nutrient content of organic food.” The final report is due by the end of March 2008.

Thursday, November 1, 2007

Pomegranates containing Omega 5 oil are proving to be the most powerful antioxidant available

Nature’s Perfect Fruit: The Pomegranate

The antioxidant-rich pomegranate is hailed by fitness experts, health officials and the media
The all-powerful pomegranate. The health benefits of this delicious exotic fruit are extraordinary: pomegranate juice has almost three times the antioxidant potency of an equal volume of green tea or red wine.
And for an aging society that is increasingly health conscious, that rightfully puts pomegranates on a very high pedestal. Why? Because antioxidants help neutralize free radical damage. Free radicals are highly reactive chemical substances that can damage our body’s cellular materials. Free radicals have been linked to major degenerative illnesses and accelerated aging.

According to a study is published in the American Journal of Clinical Nutrition: “Pomegranates are proving to be the most powerful antioxidant source available, better than red wine, tomatoes, vitamin E and a variety of other headline makers.”

You know the pomegranate is hot when even the fashion press shouts its praises. A recent article in Vogue magazine exclaims: “Move over, blueberries - it’s all about pomegranates. Scientists have been obsessing over the fruit more than ever. Labs have discovered pomegranates are good for the heart!”

Flex magazine writes: “Pomegranates are a great source of antioxidants, in fact, the juice from pomegranates is higher in antioxidants than any other drink.”

And a Reuters story was headlined: “Pomegranate Juice Each Day May Keep the Cardiologist Away.”

This fruit may also help lower cholesterol, studies show. In a study published by the American Journal of Clinical Nutrition, men drinking pomegranate juice significantly increased the antioxidant level in their blood, and reduced oxidation of LDL (“bad”) cholesterol. Other studies indicate a diversity of benefits beyond cardiovascular health.

Time magazine recently profiled the exceptional health benefits of the pomegranate fruit under the heading “Pomegranate Power.” Time writes: “The pomegranate, with its regal crown and sparkling scarlet arils, is the ‘in’ fruit among American’s leading health buffs. And for good reason - it has a tart, refreshing flavor, an ancient lineage, and provides a wallop of antioxidants.”

Pomegranates also contain various nutritious and pharmacological substances such as vitamins (B1, B2, C and niacin), minerals (potassium, in particular), amino acids (glutanic acid, aspartic acid), tannins (punicalagin, ellagic acid) and alkaloids (pelletierines). As a potent source of antioxidants, the pomegranate is rich in polyphenols, which promote heart health.

In a strong confirmation of the power of pomegranates to fight heart disease, studies of healthy human subjects showed why even moderate consumption of pomegranate juice could have significant clinical results.

According to studies at the Technion-Israel Institute of Technology, the cholesterol oxidation process - which creates atherosclerotic lesions that narrow arteries and result in heart disease - was slowed by as much as 40 percent when healthy subjects drank 2 to 3 ounces of pomegranate juice a day for two weeks. Further, the juice reduced the retention of LDL, the “bad” cholesterol that after its oxidation aggregates and forms atherosclerotic lesions.